About Us

About the Greenbook Lenders Guide ®

Since 1987, The Greenbook Lender’s Guide® has provided Automotive Finance Professionals with market research data designed to help establish the lending options available to their automotive clients.


Developed by members of the auto finance community, the information in The Greenbook gives today’s consumers the information necessary to make an informed financing decision at the time of sale.


By focusing this step of the finance process with detailed market research, today’s automotive retailers demonstrate their commitment to providing exceptional service to their automotive clients that have multiple funding options. With a smooth transition to finance, the overall finance experience improves, becoming an exchange of information to determine the products most beneficial to the client.


The Greenbook Lender's Guide® | 450 Shepard Drive, PO Box 5000, Elgin, Illinois 60121 | 1-800-888-8466